What is the key difference between a check back and a bumper check?

The key difference between a check back and a bumper check lies in how each concept is executed in a service context. A check back typically involves a verbal follow-up with customers to ensure their needs are being met, often done after an initial service interaction. This approach is more about communication and engagement, emphasizing customer satisfaction through dialogue.

On the other hand, a bumper check generally refers to a physical follow-up, which might involve a staff member returning to the customer's car, often while showing a smile tray. This involves more than just a verbal interaction; it is a tactile and direct way to enhance the customer experience, ensuring they feel valued and attended to through a personal visit.

By distinguishing the two, it becomes clear that the physical nature and personal interaction of a bumper check set it apart from the more conversational format of a check back, making the latter option the correct choice in identifying the key difference.